Ege Carpets is turning hospitality into a global cross-functional responsibility. The Danish carpet manufacturer from Herning has appointed Anthony Hickman as Global Director of Hospitality & Specification. The position is newly created, and that is the more significant part of the announcement: Ege Carpets wants to connect design, specification and international project business more closely.
According to the company, Hickman brings more than 30 years of international experience in the carpet industry and hospitality sector. He has led international hotel projects and built a network of designers, architects and clients across global markets. His new role puts him particularly close to the people who influence projects long before an order reaches the sales department: architects, interior designers and other specifiers.
His responsibilities include working with international planners and decision-makers on materials, constructions and project-specific carpet solutions. At the same time, Hickman will support Ege's sales organisation on major international projects and global accounts. Ege is therefore linking a creative and technical function directly to commercial objectives.
That matters in hospitality. In bespoke carpet projects, early specification can determine which manufacturers are still in contention once tendering, sampling and procurement become concrete. A supplier that enters only at quotation stage may already be late.
Group Chief Sales Officer Bo Thuesen points primarily to Hickman's international experience, network and ability to translate a designer's vision into technically and industrially viable solutions. Ege intends to use that combination of design understanding, product knowledge and client relationships to support further growth in hospitality.
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Ege Carpets is turning hospitality into a global cross-functional responsibility. The Danish carpet manufacturer from Herning has appointed Anthony Hickman as Global Director of Hospitality & Specification. The position is newly created, and that is the more significant part of the announcement: Ege Carpets wants to connect design, specification and international project business more closely.
According to the company, Hickman brings more than 30 years of international experience in the carpet industry and hospitality sector. He has led international hotel projects and built a network of designers, architects and clients across global markets. His new role puts him particularly close to the people who influence projects long before an order reaches the sales department: architects, interior designers and other specifiers.
His responsibilities include working with international planners and decision-makers on materials, constructions and project-specific carpet solutions. At the same time, Hickman will support Ege's sales organisation on major international projects and global accounts. Ege is therefore linking a creative and technical function directly to commercial objectives.
That matters in hospitality. In bespoke carpet projects, early specification can determine which manufacturers are still in contention once tendering, sampling and procurement become concrete. A supplier that enters only at quotation stage may already be late.
Group Chief Sales Officer Bo Thuesen points primarily to Hickman's international experience, network and ability to translate a designer's vision into technically and industrially viable solutions. Ege intends to use that combination of design understanding, product knowledge and client relationships to support further growth in hospitality.