Object Carpet belongs to that rare category of German Mittelstand firms which have pursued a single specialisation – high-end textile floor coverings exclusively for the contract sector – with persistent obstinacy for more than half a century: founded in 1972 by Roland Butz, a certified textile engineer, in a Stuttgart back office with three employees, relocated to Denkendorf near Stuttgart in 1981, and led for years by Daniel Butz and Marc Kaminski, the family-owned company today presents more than 1,000 qualities and patterns and counts among Europe's broadest providers when it comes to carpeting, tiles and made-to-measure rugs. Made in Germany, free of bitumen, latex and PVC, certified with the Blue Angel ecolabel of the German Environment Agency – the requirements profile reads familiarly, the execution has consistently belonged among the most rigorous in the industry.

At the centre of recent development lies a circularity offensive, prepared for more than ten years and presented in 2022 with the mono-material carpet NEOO: entirely polyester, without fillers, recyclable end-to-end from adhesive to backing, developed jointly with Covestro spin-off Niaga® from the Netherlands. The DUO technology introduced afterwards extends the principle to the entire existing range: polyamide pile on a pure polyester backing, both components fully separable through targeted heat – with the declared aim of converting the entire collection to DUO by 2026. The portfolio is rounded out by WELLTEX® Akustik Plus for impact and reverberation control, a take-back guarantee for MONO and DUO floor coverings, and a partnership with acoustic specialist YDOL for integrated room acoustics planning.

With RUGX, MANUFAKTUR and MEDITERRANEO, Object Carpet maintains three distinct profiles for made-to-measure rugs aimed at hospitality, retail, showrooms and upscale residential: RUGX offers around 700 colours and bespoke designs on a slip-resistant BlackThermo® felt backing with acoustic-plus properties, while MEDITERRANEO was developed jointly with Matteo Thun and Antonio Rodriguez. The stage this produces is visible at regular intervals: in 2024 a DUO carpet unrolled in front of the Berlinale Palast as "the greenest red carpet in the world", and in 2025 Object Carpet featured at the Venice Architecture Biennale in the German Pavilion. The OBJECT CAMPUS in Denkendorf, opened in 2020, functions as showroom, academy and meeting place all at once – an ambition that recalls a design institute more than a flooring manufacturer.