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ETRO Home Interiors

ETRO Home Interiors is the residential furniture division of the Italian luxury fashion house ETRO, founded in 1968 in Milan by Gerolamo "Gimmo" Etro. The house began in 1968 as a manufacturer of high-quality fabrics in fine fibres and — following a trip to India by Gimmo Etro — introduced in 1981 the Paisley motif that has since become ETRO's iconic hallmark. The Home Collection was introduced in 1985 and leather accessories from 1984. ETRO Home Interiors as a furniture line is the result of a licence partnership with the ONIRO Group (which also produces Roberto Cavalli Home Interiors and Gianfranco Ferré Home) and was developed in this form from September 2017 onwards. Creative overall responsibility has lain since 2022 with Marco De Vincenzo as Creative Director — he is the first designer outside the Etro family to hold this role. In 2021 the private equity company L Catterton (with LVMH participation) acquired a 60% stake in ETRO; in December 2025 the founding family sold its remaining 40% stake in full to a consortium of Rams Global, Swinger International and SRI Group.

Product range ETRO Home Interiors: sofas and armchairs (incl. Neoclassic — classical forms with fabric slipcover, Quiltana — quilted squared capitonné effect; Woodstock sofa), beds, tables (Frame collection — bamboo-inspired structure with antiqued finish; Rotunda sideboards), chairs, luminaires (Dice collection — totemic lampshades), outdoor furniture. Materials: fine woods, metal finishes, exclusive ETRO fabrics with Paisley prints and archive motifs. Collections formally reinterpret the 1960s and 1970s in combination with contemporary style codes. Showroom: ETRO Ginza Boutique (Tokyo).

For architects and interior designers seeking for residential and luxury hospitality projects a Milan furniture line that transfers the over 55-year heritage of one of the most significant Italian textile addresses and ETRO's iconic Paisley repertoire into artisanally high-quality residential furniture, develops a contemporary eclectic design language between the 1960s and the present under the creative direction of Marco De Vincenzo, and contributes the production competence of Italian luxury contract furniture through the ONIRO Group partnership — ETRO Home Interiors is one of the key addresses in the segment of fashion-house-inspired luxury residential furniture with Paisley DNA.

 

 

 

 

 

 

 

ETRO Home Interiors

ETRO Home Interiors is the residential furniture division of the Italian luxury fashion house ETRO, founded in 1968 in Milan by Gerolamo "Gimmo" Etro. The house began in 1968 as a manufacturer of high-quality fabrics in fine fibres and — following a trip to India by Gimmo Etro — introduced in 1981 the Paisley motif that has since become ETRO's iconic hallmark. The Home Collection was introduced in 1985 and leather accessories from 1984. ETRO Home Interiors as a furniture line is the result of a licence partnership with the ONIRO Group (which also produces Roberto Cavalli Home Interiors and Gianfranco Ferré Home) and was developed in this form from September 2017 onwards. Creative overall responsibility has lain since 2022 with Marco De Vincenzo as Creative Director — he is the first designer outside the Etro family to hold this role. In 2021 the private equity company L Catterton (with LVMH participation) acquired a 60% stake in ETRO; in December 2025 the founding family sold its remaining 40% stake in full to a consortium of Rams Global, Swinger International and SRI Group.

Product range ETRO Home Interiors: sofas and armchairs (incl. Neoclassic — classical forms with fabric slipcover, Quiltana — quilted squared capitonné effect; Woodstock sofa), beds, tables (Frame collection — bamboo-inspired structure with antiqued finish; Rotunda sideboards), chairs, luminaires (Dice collection — totemic lampshades), outdoor furniture. Materials: fine woods, metal finishes, exclusive ETRO fabrics with Paisley prints and archive motifs. Collections formally reinterpret the 1960s and 1970s in combination with contemporary style codes. Showroom: ETRO Ginza Boutique (Tokyo).

For architects and interior designers seeking for residential and luxury hospitality projects a Milan furniture line that transfers the over 55-year heritage of one of the most significant Italian textile addresses and ETRO's iconic Paisley repertoire into artisanally high-quality residential furniture, develops a contemporary eclectic design language between the 1960s and the present under the creative direction of Marco De Vincenzo, and contributes the production competence of Italian luxury contract furniture through the ONIRO Group partnership — ETRO Home Interiors is one of the key addresses in the segment of fashion-house-inspired luxury residential furniture with Paisley DNA.